Birdman's Heart × Family Support

Spreading 200 blessings x lighting up 200 smiles

During the Mid-Autumn Festival, in addition to the full moon, Birdseye International has designed a delicious and eco-friendly Mid-Autumn Gift Box, "Japanese Millet Pancake", which uses millet to symbolize the abundance of the land and the diversity of the symbiosis, and every bite of the crispy aroma reminds us to cherish the resources and protect the nature.

This gift box of blessings was also sent to the Southern Taichung Family Support Center along with the gift box. On October 3rd, Mr. Dai Dongjie, Vice Chairman of Birdseye International, personally delivered 200 meaningful gift boxes to the center, conveying the heartfelt wishes and blessings, and letting 200 smiles blossom in this fall.
Through this warm action, Birdseye International not only shared the joy of the festive season, but also joined hands with the Family Support Foundation to turn "hearts" into "smiles" and spread love to every corner of the society.

In line with the brand's original motto "Every journey is a journey of warmth and touching response", Birdseye International will continue to realize the ESG concept, promote sustainability and social cohesion, and let every action become a force for change. At the same time, the brand also echoes the core spirit of the United Nations Sustainable Development Goals (SDGs):
SDG 1 Eradication of Poverty: Direct assistance to alleviate the financial pressure of disadvantaged families.
SDG 2 Eliminate Hunger: Become a tangible food supplement for disadvantaged children and families in addition to their daily diets.
SDG 3 Good Health and Well-being: Promote children's emotional connection and psychological support for their families to enhance their social well-being.
SDG 10 Reduce Inequality: Ensure fairness in benefits and feel valued and blessed by the community.
SDG 12 Responsible Consumption and Production: Enabling corporations to maximize the value of their products through public goods channels.
SDG 17 Partnership: Businesses and social welfare organizations joined together to promote the value of social inclusion at the Mid-Autumn Festival.

Mr. Dai Dongjie, Vice Chairman of the Board of Directors, said, "Birdseye International will continue to uphold the brand's original spirit and steadily implement the ESG philosophy to continue to promote sustainable development and social cohesion. We believe that every warm action can be a force for change, making the world a better place because of each other's goodwill."

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